Why People Use Real Money to Buy Cosmetic items?
The Specialized Honour thesis is being conducted by Yun Kai Lin under the supervision of Dr. Raymond A. Mar, both affiliated with the Department of Psychology at York University (Toronto, Canada). Our study has been approved by the York University Ethical Review Board #2019-263.
What We Do
This thesis researches the motivations behind purchasing cosmetic items in videogames that have no functional advantage for the player. Quantitative methods are employed to study the potential predictors of purchasing in-game cosmetics.
The Team
Raymond A. Mar,
Joshua A. Quinlan,
Chantelle Ivanski,
Yun Kai Lin
Contact Us
If you have any questions, please feel free to contact us.